By: Courtney Spero

Respondents to the 2018 SITE Index study agree that destination appeal to the participant audience is the single most important consideration when selecting an incentive travel destination.

Some incentive program owners select a destination based on where they, themselves, want to go. Others, alternate between a “Fun and Sun” location one year and an “Arts and Culture” destination the next.

Gaining a greater understanding of what destination traits are most important to participants will ensure that the destination you ultimately select will truly motivate your audience for an entire year.

Take a look at the top 10 international destinations for group incentive travel selected by Creative Group’s seasoned team of sourcing experts. These destinations have been chosen because of their unique position to provide a wide variety of activities and landscapes within a single, or nearby locations. They are perfect for any group because there is something to please a variety of interests and activity levels.


Click Here to See the Top 10 Destinations for Incentive Travel



Courtney Spero is an enthusiast of new experiences whose adventures have taken her around the world and include meeting a camel in Tunisia and whitewater rafting in Australia. She holds a degree in Hospitality Management from the University of Central Florida and is the Marketing Communications Specialist at Creative Group.


About Creative Group 

Creative Group

Creative Group is a full-service meeting, incentive, and recognition company that delivers business results by inspiring people to thrive. An industry leader, Creative Group has been honored with the CMI 25 Award, which recognizes the top 25 most influential meeting and incentive management companies in the U.S., each year since the award’s inception in 2007. Creative Group was founded in 1970 and has served clients in financial services, life sciences, insurance, manufacturing, retail, technology, automotive and hospitality. Employing over 220 people, the company is headquartered in Schaumburg, Illinois and maintains offices in Detroit, Denver, San Francisco and Appleton. Creative Group is a Direct Travel company. For more information about Creative Group, please visit